Effective Date: June 9, 2026 (v3.0)
From InstaEvent Inc.
InstaEvent Inc. d/b/a Hey Benson™ ("Hey Benson," "Benson," "InstaEvent," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you use InstaEvent.com, HeyBenson.com, the Hey Benson mobile app, AI planning tools, event coordination features, messaging features, invitations, payments, credits, and related services.
Hey Benson is an AI-powered social coordination service. It helps users create events, invite guests, coordinate plans, send reminders, collect RSVPs, suggest places or activities, and use credits for eligible AI-powered and premium features.
We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising unless we clearly disclose that practice and provide any required opt-out rights. We do disclose information to service providers, processors, and platform partners when needed to operate InstaEvent and Hey Benson.
This Privacy Policy applies to:
This Privacy Policy does not replace our Terms of Service, Apple App Store terms, Google Play terms, or the privacy policies of Apple, Google, or other third-party services.
We may collect:
We may collect:
We may collect or process:
Hey Benson may send service-related messages such as invitations, reminders, event updates, cancellations, RSVP notices, OTPs, security alerts, and support responses.
If you allow contact access, we may process contact information to help you invite people. This may include:
We do not need to store your entire address book to operate the service. We aim to store only the contacts you invite, interact with, or save inside Hey Benson, plus related invite history needed to provide the service.
If you invite someone who is not yet a Hey Benson user, we may use their phone number or email address to send the invitation you requested.
If you enable location access, we may collect or process:
Location is used to suggest venues, estimate distance, improve planning, support maps, and coordinate events. You can disable location permissions through your device settings, though some features may not work properly without location access.
We may collect:
We use this information for app functionality, analytics, troubleshooting, security, fraud prevention, and improving InstaEvent and Hey Benson.
Our websites may use cookies, pixels, beacons, analytics tools, and similar technologies to:
You can manage cookies through your browser settings. Some website features may not work properly if cookies are disabled.
Hey Benson may sell credits, subscriptions, or other eligible digital features through Apple In-App Purchase and Google Play Billing where required.
When you buy credits, subscriptions, or digital features through Apple or Google, Apple or Google processes the payment. We do not receive or store your full credit card number, debit card number, bank account number, CVV, Apple ID password, Google password, or full payment credentials.
We may receive, collect, generate, or store purchase-related information such as:
We use this information to:
Refunds for purchases made through Apple or Google are generally handled by Apple or Google under their applicable policies.
We may send SMS or MMS messages for service-related purposes, including:
Your mobile information will not be sold or shared with third parties for their marketing or promotional purposes.
If a Hey Benson user invites a person who has not joined Hey Benson, that person may receive a one-time invitation initiated by the user. Further SMS communications may require consent where required by law. SMS messages may include opt-out instructions such as STOP and support instructions such as HELP.
Message and data rates may apply. Carriers are not responsible for delayed or undelivered messages.
Hey Benson uses AI to help users plan, coordinate, and complete events. AI features may be used to:
Your prompts, messages, event details, preferences, and related context may be processed by AI providers or infrastructure providers to deliver these features.
AI output may be incomplete, inaccurate, outdated, or inappropriate. You are responsible for reviewing important details, including location, time, price, availability, accessibility, safety, and venue policies before relying on a suggestion.
We do not use AI to make automated decisions with legal or similarly significant effects about you.
We use information to:
Where applicable privacy laws require a legal basis, we process personal information based on:
You may choose to provide information that could be considered sensitive, such as dietary preferences, accessibility needs, religious or cultural restrictions, health-related preferences, or other planning constraints.
We use this information only to provide event planning, personalization, recommendations, safety, accessibility, and coordination features. You should not provide sensitive information unless you want it used for these purposes.
We may disclose information to:
We do not sell your personal information.
We do not sell personal information for money. We also do not knowingly sell or share the personal information of children.
If our advertising, analytics, or marketing practices ever constitute "sharing" or targeted advertising under applicable law, we will provide required disclosures and opt-out rights.
We are based in the United States. Your information may be processed in the United States and other countries where we or our service providers operate. These countries may have data protection laws different from those in your location.
Where required, we use appropriate safeguards such as contractual protections, Standard Contractual Clauses, and other lawful transfer mechanisms.
We retain information for as long as reasonably necessary to provide the service, maintain your account, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud, and support business operations.
When information is no longer needed, we may delete, de-identify, or aggregate it.
Depending on your location and applicable law, you may have rights to:
You may contact us at support@heybenson.com or support@instaevent.com to submit a request. We may need to verify your identity before completing certain requests.
Depending on your state, you may have the right to know, access, correct, delete, obtain a copy of, or opt out of certain uses of personal information.
We do not sell personal information. If required by law, we will provide a method to opt out of sharing for cross-context behavioral advertising or targeted advertising.
We do not use sensitive personal information for purposes other than those reasonably expected by users, permitted by law, or needed to provide event planning, AI coordination, safety, security, and service functionality.
You can manage certain data permissions through your device or app settings, including:
Disabling permissions may limit certain features.
We may send marketing communications where allowed by law. You can opt out of marketing emails by using the unsubscribe link or contacting us. You can opt out of non-essential SMS messages by replying STOP where supported.
You may still receive service-related messages, such as event invitations, reminders, OTPs, security alerts, purchase notices, account notices, support responses, and important policy updates.
Hey Benson is not directed to children under 18. We do not knowingly collect personal information from children under 18. If we learn that we collected information from a child under 18, we will take reasonable steps to delete it.
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. These may include encryption, access controls, monitoring, secure development practices, and vendor controls.
No system is completely secure. We cannot guarantee that information will never be accessed, disclosed, altered, or destroyed.
Our service may link to third-party websites, apps, venues, booking providers, restaurants, maps, payment platforms, or other services. Their privacy practices are governed by their own policies. We are not responsible for third-party privacy practices.
We may update this Privacy Policy from time to time. If we make material changes, we may notify you by email, in-app notice, website notice, or other legally required method. The updated policy will be identified by the effective date above.
If you have questions about this Privacy Policy or our privacy practices, contact us: